Resources

The NC Counts Coalition has pulled together local and national resources that can be helpful in learning about and planning for the 2020 Census in North Carolina.

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Press Releases

Press Release: SUPREME COURT GRANTS PERMISSION TO THE CURRENT ADMINISTRATION TO END THE 2020 CENSUS COUNT

October 14, 2020 – On Tuesday afternoon, the Supreme Court of the United States issued an order allowing the current administration to end the 2020 Census count. Data collection for the 2020 Census will end tomorrow, October 15, 2020.

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Press Release: Federal Judge Rules The 2020 Census Operation Must Continue Through October 31, 2020

On Thursday evening, just short of midnight, a federal judge out of California issued a preliminary injunction requiring the US Census Bureau to continue its Decennial Census counting operation through October 31, 2020.

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Testimony of Stacey Carless, House Committee on Oversight and Reform

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Press Releases

Press Release: NC COUNTS COALITION RESPONDS TO THE MEMORANDUM ISSUED BY THE WHITE HOUSE CALLING FOR THE EXCLUSION OF UNDOCUMENTED IMMIGRANTS FROM THE CENSUS

NC Counts Coalition released a statement from Executive Director Attorney Stacey Carless in response to the White House memorandum demanding the exclusion of undocumented immigrants in the Census.

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Make NC Count Census 2020

The Census is your chance to make sure your community counts. Participating in the Census will help make sure your community gets: Fair representation in Congress Financial resources for health, schools, transportation, and more Information leaders need to help your community plan for the future. Help Make NC Count!

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NC Child

NC Child builds a strong North Carolina by advancing public policies to ensure all children, regardless of race, ethnicity, or place of birtth and have the opportunity to achieve their full potential.

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Participate in the 2020 Census

It's quick and easy. The 2020 Census questionnaire will take about 10 minutes to complete.

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Press Releases

2020 Census Operational Updates - March 20, 2020

Operational updates in wake of COVID-19

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Statistics in Schools Week: Everyone Counts!

Today is Day 1 of Statistics in Schools Week: Everyone Counts!. Join teachers nationwide in engaging students in hands-on activities that underscore the importance of the 2020 Census. Today's theme is "What is the 2020 Census?" Introduce the census to your class with the featured activities and videos for your grade level, such as activities involving counting for first graders and the use of census data for city planning for sixth graders. Access today's teacher guide to get started, and take a look at what’s coming for the rest of the week. We’re also offering Statistics in Schools Week, Day 1, activities specifically for Puerto Rico and the Island Areas.

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Calculating Margins of Error the ACS Way Webinar

Learn how the American Community Survey (ACS) calculates margin of error (MOE) for estimates published on data.census.gov. See how to calculate MOEs when combining ACS estimates within a table or across geographies using the ACS Variance Replicate Estimates (VRE) tables. In addition, learn how to calculate your own estimates and MOEs using the Public Use Microdata Sample (PUMS) data.

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Webinar Today: Introduction to Census Data

Are you new to Census data, or maybe need a refresher on the basics? Join us for this webinar where participants will leave with a basic understanding of demographic data collected by the Census Bureau, including differences between the Decennial Census and the American Community Survey (ACS), geography levels, methodology, datasets, topics, and more.

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Classrooms Powered by Census Data: Valentine's Day Fun Facts

Statistics in Schools brings school subjects to life using real-world Census Bureau data to create materials for use year after year at all grade levels. Candy and flowers, oh my! Did you know that Valentine's Day dates back to A.D. 496? Teach your students some fun statistics about this special day with our Valentine's Day Fun Facts. Use the accompanying teaching guide as a helpful tool to creatively teach different grade levels.

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Final Statewide Convening: It's Time to Count

Carolina Demography: The Do's and Don'ts of Census Outreach

How can you and/or your organization support 2020 Census response? How do you make devices available to the public for response? Can you assist individuals with their response? Should I visit homes to encourage response? Can I make phone calls to encourage a response? What resources are available to help me in my outreach? Attend this session to learn the answers to these questions and more! This session will give you the do's and don'ts of community outreach to support outreach within the guidelines of the US Census Bureau. It will also feature an overview of NC Counts Coalition GOTC mini grant community outreach program.

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Final Statewide Convening: It's Time to Count

NC Counts Coalition Final Statewide Convening Opening Plenary

We are exactly 57 days out from Census Day 2020. Join us for a morning of inspiration, information and updates as we prepare for implementation of the Census operation in North Carolina. This opening plenary will feature opening remarks by national expert and Census advocate, Arturo Vargas, Executive Director of NALEO Educational Fund, and Secretary Machelle Sanders, Secretary of the NC Department of Administration and Chairwoman of North Carolina's Complete Count Commission. The session will also feature Get Out the Count (GOTC) updates from NC Counts Coalition, including the official rollout of NC Counts Coalition's education and outreach campaign. Moderator: Stacey Carless, Esq., Executive Director, NC Counts Coalition Secretary Machelle Sanders, Secretary of the NC Department of Administration and Chairwoman of North Carolina's Complete Count Commission Arturo Vargas, Executive Director, NALEO Educational Fund

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NC Counts Coalition Final Statewide Convening Opening Plenary

We are exactly 57 days out from Census Day 2020. Join us for a morning of inspiration, information and updates as we prepare for implementation of the Census operation in North Carolina. This opening plenary will feature opening remarks by national expert and Census advocate, Arturo Vargas, Executive Director of NALEO Educational Fund, and Secretary Machelle Sanders, Secretary of the NC Department of Administration and Chairwoman of North Carolina's Complete Count Commission. The session will also feature Get Out the Count (GOTC) updates from NC Counts Coalition, including the official rollout of NC Counts Coalition's education and outreach campaign. Moderator: Stacey Carless, Esq., Executive Director, NC Counts Coalition Secretary Machelle Sanders, Secretary of the NC Department of Administration and Chairwoman of North Carolina's Complete Count Commission Arturo Vargas, Executive Director, NALEO Educational Fund

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Final Statewide Convening: It's Time to Count

US Census Bureau Create-A-Thon

Join US Census Bureau partnership specialists for an hour of fun and creativity. This session will engage attendees around creative outreach tactics that can be implemented through social media. Please bring your own laptop/device, if possible, to participate in this session. NC Counts will also provide laptops for use during this session.

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Final Statewide Convening: It's Time to Count

Strategies to Count NC Kids

According to NC Child, the net undercount of young children - the difference between the actual census count of children ages 0-4 and Census Bureau population estimates - has steadily worsened over the past 40 years. In the 2010 Decennial Census, children under 5 were missed at a higher rate than any other age group, and an estimated 25,000 young children in North Carolina were not counted. This session, led by NC Child, will be an interactive hour of developing strategies your organization can implement to support the enumeration of NC's young Children.

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Final Statewide Convening: It's Time to Count

Blueprint NC: The Do's and Don'ts of Census Outreach

How can you and/or your organization support 2020 Census response? How do you make devices available to the public for response? Can you assist individuals with their response? Should I visit homes to encourage response? Can I make phone calls to encourage a response? What resources are available to help me in my outreach? Attend this session to learn the answers to these questions and more! This session will give you the do's and don'ts of community outreach to support outreach within the guidelines of the US Census Bureau. It will also feature an overview of NC Counts Coalition GOTC mini grant community outreach program.

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How Much Do Your Students Know About The 2020 Census?

Statistics in Schools (SIS) just released a series of short and engaging videos to help teach students why they count in the 2020 Census. Each video provides an easy, grade-appropriate way to explain why census data is important and how counting everyone helps all communities. Choose from animated webisodes for young children, an interactive trivia challenge for students in grades 5-8, insights from aspirational high schoolers for their peers, and more. Pair these videos with one of our 2020 SIS activities to deepen student engagement. Help promote the use of SIS by sharing our educator video, which features educator testimonies about the positive effects of SIS on their classrooms, schools, and communities.

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Calculating Margins of Error the ACS Way Webinar

Learn how the American Community Survey (ACS) calculates margin of error (MOE) for estimates published on data.census.gov.  See how to calculate MOEs when combining ACS estimates within a table or across geographies using the ACS Variance Replicate Estimates (VRE) tables. In addition, learn how to calculate your own estimates and MOEs using the Public Use Microdata Sample (PUMS) data. Date and Time:Wednesday, February 12th from 2:00-3:00 PM EDT Dial-in:888-950-9568 (passcode: 8679472) Presenters:Sirius Fuller, Decennial Statistical Studies Division Charles Gamble, American Community Survey

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Accessing Race, Ethnicity, Foreign Born, and Ancestry Data Webinar

Join us on Wednesday, January 29 to learn how to access Decennial Census and American Community Survey data about race, ethnicity, foreign-born, and ancestry groups using a variety of tools available on the Census website, and other online data tools. Date: January 29, 2020 Time: 2:00 p.m. ET Dial In: 888-946-3504 Passcode: 5575225 Link: Log In Details Presenter: Eric Coyle (Data Dissemination Specialist, U.S. Census Bureau)

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WEBINAR: Census 2020 - Nonprofits Can Shape the Future

Thursday, January 30, 2 pm to 3 pm, 11 am to Noon PT Over $800 billion in federal government resources will be allocated EVERY YEAR based on the 2020 Census. Health centers, early childhood education, and other vital resources our communities depend on will be impacted by the count. Nonprofits have a stake in making sure the communities they represent get their fair share by being fully counted this spring. Whether you have a staff of 2 or 200, work with urban or rural populations, and regardless of the services you provide, there are actionable steps you can take now and over the coming months to encourage full participation in the Census.

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The Internet Self-Response Portal: What to Expect

With the digital-first census, get a sense of what to expect from the census internet self-response (ISR) Portal and how to navigate the form.

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Fact Sheets and Toolkits

NONPROFITS COUNT: 2020 CENSUS Toolkit

Every 10 years, the United States government conducts the census a national accounting of everyone living in every state, D.C., 5 U.S. Territories. This crucial exercise not only helps to create accurate population numbers, but determines the allocation of hundreds of billions of federal dollars, where new infrastructure is built, the number of seats each state will have in the U.S. House of Representatives, and the census results are used to draw congressional and state legislative districts. In short, it's vital to ensuring a representational democracy is exactly that; representational. Nonprofits of every size and type have and can play a crucial role in making sure the communities they serve ARE properly represented in the census by getting out the count and, most importantly, reaching into what is known as hard to count or traditionally undercounted communities. As the electoral process, those experiencing homelessness, non-English speakers, LGBTQ+, racial minorities and many more are often not fully engaged in the process which can set up a vicious cycle of exclusion for another decade. But YOU can help! While the census count itself doesn't start until next year, NOW is the time to get informed, educated and motivated! To help, we've got some fact sheets that you can share with your organization and get them involved in getting out the count.

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Webinar Tomorrow! Accessing Economic Census Local Area Data on data.census.gov

Release of the 2017 Economic Census Geographic Area Statistics data on the new data.census.gov platform begins on Jan 9th, but unlike other Census Bureau business data, these data will be released on a flow basis by state and sector through August 2020. Date: January 21, 2020 Time: 2:00 p.m. ET Dial-In: 800-857-8887 Passcode: 2656373 Link: Log In Details Presenter: Andrew Hait (Economist, US Census Bureau)

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FREE webinar! Census 101 for Nonprofits

The 2020 Census is expected to be one of the most critical counts in decades. It will not only influence the fairness of democratic representation for hundreds of millions of people across the country but will determine the distribution of billions of dollars in federal funding for years to come. People experiencing homelessness, non-English speakers, LGBTQ+, racial minorities, and many others are often not fully engaged in the census process -- which can set up a vicious cycle of exclusion for another decade. Although the census count itself doesn't start until next year, NOW is the time to get informed, educated and motivated. Join us for a discussion of how! Webinar topics include: Identifying Hard-to-Count Communities The Undercount of Children Effective Messaging to Reach Hard-to-Count Communities Incorporating Census Outreach into Nonprofit Plans The webinar will feature presentations by: Stacey Carless, JD, Executive Director, NC Counts Coalition Jessica Stanford, Demographic Analyst, Carolina Demography of the UNC Population Center Whitney Tucker, Research Director, NC Child Juliana Cabrales, Mid-Atlantic Director of Civic Engagement, NALEO Educational Fund Register Here

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STATES COUNT Census Webinar and Resources on Engaging College Students on the 2020 Census

The Webinar on Engaging College Students on the 2020 Census in October can be viewed online, and the presentation is attached for reference. You can find more resources at www.countusin2020.org including our past webinars, blogs, a toolkit, factsheets, and more.

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Fact Sheets and Toolkits

STATES COUNTS Co-Branded Informational Postcards for Caretakers of Young Children

We are excited to release our new co-branded informational postcards for families and caretakers of young children - translated in Spanish, Armenian, Korean, Vietnamese, Cantonese and Mandarin Chinese! These postcards were co-branded with our partners at Child360 and they include what the census is and its importance, who needs to be counted, key dates for self-response and non-response follow-up, language assistance available and information on NALEO Educational Fund's bilingual toll-free hotline. Please find the digital versions of the postcards hyperlinked and please feel free to share far and wide with all of your partners!

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Fact Sheets and Toolkits

WE COUNT! Early Childhood Census Program Resources

WE COUNT! Early Childhood Census Program Resources include: A counting book for children with critical census information for grownups. Online-training for direct service providers. A WE COUNT! Family Census Event Kit with downloadable posters and other tools.

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Research, Reports, and Articles

The Hispanic Origin and Race Questions in Census 2020 – Making the Best of Missed Opportunities and a Flawed Approach Webinar

Below you will find a full webinar with NALEO Educational Fund CEO Arturo Vargas and National Director of Census Program Lizette Escobedo, along with a policy brief providing a comprehensive overview of the history and evolution of the Hispanic origin and race questions. As we continue our outreach efforts, we hope these resources will provide additional context and insight to our partners ahead of Census 2020. Stay informed and updated on all things Census by texting "CENSUS" to 97779, and by visiting our library of resources on www.hagasecontar.org.

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Census Christmas Toolkit by Faith in Public Life

The Christmas season is here and the 2020 Census is more relevant than ever! We hope that you can make the time this season to talk to your family and loved ones about the importance of the 2020 Census. Provided below are some ways to bring the Census to the holidays. Use and share these posts on your personal or organization's social media accounts to lift up the word of the Census!

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U.S. Census Bureau Releases Paid Media Buying List for 2020 Census

This media buy schedule includes paid media activity for the Awareness, Motivation and Reminder Phases.

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Video from Faith in Public Life

Faith in Public Life launched a new one-minute faith-based animated video all aimed to educate communities on the importance of being counted and how the census impacts their lives!

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Census Counts: Get Out the Count Toolkit

This Get Out the Count toolkit is meant to provide community-based organizations, public officials and other key stakeholders with information on the importance of the 2020 Census and tools to help ensure the 2020 Census is fair and accurate. Community-based organizations play an invaluable role in educating, mobilizing, and assisting people to participate in the census. In addition, new technology creates an opportunity to deploy new technologies and strategies.

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Guides

Color of Change: Hearing false information about the 2020 Census in your community? Speak up!

Disinformation is false or misleading information that has been intentionally designed to confuse and manipulate the public. There are bad actors online who are attempting to scare communities of color, particularly immigrant communities, out of participating. Has this happened to you? If you are hearing false information in your community about the 2020 census, report it here. We're committed to helping Black folks get counted in the 2020 census, and would love to hear from you!

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2020 Census Language Guides

These language guides will help respondents complete the 2020 Census. Guides will also be available in braille and large print. Please note that some languages may not display properly if the specific font is not installed. Contact us at the phone number or link below for more information.

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Counting Your Family and Young Children

Respond to the 2020 Census to help your family and community! Remember to include everyone who lives at your address -- babies, young children, other family members, and roommates. Sometimes people forget to include young children, but it is very important to count them too.

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Presentations

Faith In Public Life: Count Us In Video!

As a person of faith, I believe in the God-given dignity of every person. I will answer the 2020 Census and encourage my neighbors to do so too. My community and I will declare that we are part of we the people and we will claim our fair share of the critical public funding and political representation all people deserve. I pledge to be counted and to inform my community about the importance of the 2020 Census.

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Federal Laws That Protect Census Confidentiality

The 2020 Census is rapidly approaching. A fair and accurate census depends on every person responses remaining confidential. The Census Bureau has repeatedly affirmed the importance of confidentiality to its mission. Congress and numerous presidential administrations have similarly long recognized the centrality of strict confidentiality to getting a complete count. Nevertheless, in todays environment, trust in the federal government is at an extreme low, especially among communities of color. Many people are fearful that their responses to the 2020 Census might be used against them or their families for immigration or law enforcement purposes.1 Any effort to use census data in this way, however, would run headlong into robust laws that protect the confidentiality of census data and would trigger a fierce legal fight.

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Fact Sheets and Toolkits

North Carolina Federal Funds from Five Key Census-Guided Programs

To ensure that each North Carolina community receives its fair share of federal funds, an accurate 2020 Census is necessary. So that communities can better understand the ways their federal program funds are guided by census data, this brief describes how funds from five key census-guided federal programs are allocated.

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Fact Sheets and Toolkits

National Council of Asian Pacific Americans: Census Holiday Toolkit

Whether you're going home for dinner with your family or having a friendsgiving feast with friends, the holidays are an opportunity to reconnect with loved ones. This year we encourage you to speak to your family & friends about the 2020 Census. We know these conversations can be difficult to initiate, but we're here to help! Check out our brand new, take-home package to talk about the Census! - Team #AAPI2020

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Fact Sheets and Toolkits

Census Toolkit for North Carolina Business Owners and Operators

The success of the 2020 U.S. Census will have important implications for businesses in North Carolina. The decennial population count contributes to critical data (publicly accessible through the Census Business Builder) that business owners use to identify where to open a new store and what products and services to offer. It helps allocate funding for various federal business loan programs and provides a foundation for many of the resources offered through the Small Business Administration. The census is also used to effectively allocate public funding for investments that grow the economy, including schools, roads, and workforce development, among many others.

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U.S. Census Bureau Releases New 2020 Census Public Service Announcements

The U.S. Census Bureau today released a series of public service announcements (PSAs) to increase awareness and educate the public on the importance of the 2020 Census. These PSAs, which the Census Bureau encourages partners and stakeholders to use, can be accessed through a PSA toolkit featured on 2020census.gov.

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Fact Sheets and Toolkits

U.S. Census Bureau PSA Toolkit

Public Service Announcements (PSAs) are an effective way to educate the public about the importance of the 2020 Census and why participation matters. This toolkit enables partners and stakeholders to access produced PSAs or create their own using pre-approved messages and talking points.

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Georgetown Law Center On Poverty and Equality 2020 Census Fact Sheets

The 2020 Census is fast approaching, and we all have a stake in a complete count. This constitutionally-mandated undertaking will shape a decade of political representation, federal funding, research, infrastructure planning, and much more. We work to make sure that everyone understands how important an inclusive and effective 2020 Census is to economic justice and political equality in the U.S.

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HOW CENSUS DATA ARE USED FOR ENVIRONMENTAL JUSTICE & CLIMATE ACTION

Every decade, the Census Bureau fulfills a constitutionally-mandated count of every person living in the United States. It is the largest peacetime mobilization undertaken by the federal government, cumulating in data vital to U.S. social, political, and economic systems. Census data also form the statistical backbone of efforts to understand the impacts of the climate crisis and environmental hazards (e.g., pollution), as well as the consequences of policy decisions on communities. Due to a long and continuing history of unequal protections and racist policies (such as redlining), people of color and low-income communities disproportionately bear the health and economic burdens caused by environmental hazards. The climate crisis also hits many of these same communities the hardest. Policymakers, civil rights advocates, and others rely on census data to develop and implement equitable policies and practices that advance climate and environmental justice.

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NEW CONFIDENTIALITY PROTECTIONS & THE IMPLICATIONS FOR DATA USERS

The Census Bureau is a steward of the data it collects: the agency is tasked with deciding how to best produce meaningful statistics while ensuring that the statistics do not disclose, or allow others to discover, confidential information about individual respondents. The Census Bureau has a legal obligation to protect confidentiality and recognizes that unacceptable levels of confidentiality loss may undermine the public trust in the bureau and people willingness to participate in future censuses. Starting with the 2020 Census, the bureau will modernize its protections by adopting a mathematical definition of confidentiality called differential privacy. Differential privacy offers notable benefits, including robust and measurable guarantees of confidentiality.

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Preparing My Library for the 2020 Census

LIBRARIES ARE essential partners in achieving an accurate and complete count in the 2020 Census. As trusted, welcoming institutions with a far-reaching geographic presence, libraries have important opportunities to inform and engage their communities. With Census preparations ongoing and the questionnaire coming in March 2020, libraries should plan for potential impacts.

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Apply by Nov. 22 for Library Census Equity Fund

The American Library Association (ALA) is accepting Census Equity Fund mini-grants until Nov. 22. ALA will provide 25 libraries with $2,000 mini-grants to bolster their service to hard-to-count communities and help achieve a complete count in the 2020 Census. All types of libraries and library organizations are eligible to apply. Applicants may propose activities such as conducting community outreach or expanding the library technology capacity for people completing the census questionnaire online.

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Faith in Public Life Faithful Census Mini-Grant program

Are you a leader of a house of worship or local faith-based organization working to engage your community around the 2020 Census? Are you seeking resources to ramp up your program to further your reach and build capacity? Faith in Public Life is excited to announce the Faithful Census Mini-Grant program, with the support of the 2020 Census Project. FPL will be awarding up to 20 grants (ranging from;$5,000 to $25,000) to support faith-based organizations and houses of worship engaging hard to count communities in the 2020 Census. The Faithful Census Mini-Grant will prioritize organizations and houses of worship serving first-generation immigrant and mixed-status families, communities of color, and religious minorities in the following states: AL, AZ, CO, HI, LA, MS, NV, TX, OK, NM and SC.

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2020 Census Research, Operational Plans, and Oversight Language Guides

These language guides will help respondents complete the 2020 Census. Guides will also be available in braille and large print. Please note that some languages may not display properly if the specific font is not installed. Contact us at the phone number or link below for more information.  

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2020 Census Planning

CENSUS 2020 GET-OUT-THE-COUNT REQUEST FOR PROPOSALS

NC Counts and Blueprint NC invite organizations committed to ensuring a fair and accurate Census to apply for grants in the range of $7000 - $15,000 for individual organizations. Collaborative proposals for larger amounts will be considered. Funds will support plans in NC communities at risk of being undercounted, also known as hard-to-count (HTC) communities. In the fall of 2019, up to $250,000 will be disbursed. Additional rounds will be announced contingent on funding.

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N.C. Black Census Summit

N.C. Black Census Summit: The Impact of A Different Undercount

North Carolina Supreme Court Justice Anita Earls shares her presentation on the history of the Census and its impact on Black/African-American participation. In this presentation, you will get a look at how the very first Census was conducted and what challenges we face today in efforts to get everyone counted.

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Presentations

N.C. Black Census Summit: Census Engagement and Hard to Count Communities

Jessica Stanford from Carolina Demography shares her presentation on data around what are "Hard to Count Communities" and how using the HTC interactive map can help in outreach efforts in your community.

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N.C. Black Census Summit

N.C. Black Census Summit: U.S. Census Bureau Update

Bernadette Richards of the U.S. Census Bureau shares her update on Census 2020 efforts. This presentation provides information on Census jobs, important dates and how to respond during Census enumeration.

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2020 Census FAITH TOOLKIT: The Moral Imperative for an Accurate Count

This toolkit is designed to help faith leaders like you ensure that everyone in your community is counted so that your local schools, roads, and hospitals get your fair share of funding. As a faith leader, you are an incredibly trusted messenger who can help educate and mobilize your congregation, your colleagues and your entire community to rise to this challenge.

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The 2020 Census and NC Education Funding

The Decennial Census is the baseline/control for all other federal surveys, population estimates, and projections for the next decade. Getting the number wrong means that all numbers generated for the next ten years will also be wrong. This means that every year for the next decade, North Carolina could have insufficient funding to serve the needs of our state’s population. More than $2.3 billion in annual education and related funding to NC is linked to the decennial census. The largest share of federal funding directly allocated to North Carolina is for K-12 education ($807M) and early childhood ($548M). Another $176 million is allocated for career and technical education and adult education. While not directly allocated to the state, an estimated $850 million in Pell Grants will be used by individuals at NC colleges and universities in FY2019.

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2020 Census Planning

Sample Copy of the 2020 Census Questionnaire

Households will be able to respond to the 2020 Census online, over the phone, or through a paper questionnaire. This is a sample of the paper questionnaire that will be used during the 2020 Census. This version excludes some features that will be made available to households starting in March 2020, such as the URL for online response and the contact information for phone response.

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NC Counts Coalition Fall 2019 Internship

The 2020 Census is less than a year away and preparations for the decennial count are well underway across North Carolina. NC Counts seeks passionate and dedicated college students for an internship opportunity this Fall semester. Interns will learn and refine a range of communication and outreach skills by working with senior and executive staff to manage correspondences across the Coalition and the public at large. Interns will develop outreach strategies for the Census, draft press releases, participate in social media curation, support Coalition programs and support development of newsletter pieces, blogs and multimedia projects. This is an excellent opportunity for students passionate about race equity, social justice and our democracy. Interns will interface with local government, state government and nonprofit organizations.

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Fact Sheets and Toolkits

NALEO's 2020 Census Communications Toolkit

This document provides Hagase Contar! (Make Yourself Count!) partners with the tools and resources they need to promote and prepare for a full and accurate count of Latinos and other hard-to-count communities in Census 2020. The assets featured in this toolkit can be utilized to engage community members, stakeholders, media and digital audiences in the lead up to the decennial count of the nation. Partners are encouraged to tailor the suggested language for their target audiences.

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Fact Sheets and Toolkits

2020 Census Promotional Materials

Partners play an important role in supporting a complete and accurate count in 2020. To ensure our partners have the tools and resources to effectively engage their communities, the Census Bureau provides training and promotional materials about the 2020 Census. Scroll down for the latest.

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New 2020 Census Taglines and Logos Available

The U.S. Census Bureau completed the release of its 2020 Census platform (tagline and logo) for 12 languages in addition to English. The "Shape your future. START HERE." platform is incorporated across Census Bureau outreach and partnership awareness materials and will become more visible as the 2020 Census advertising campaign launches in January 2020. The creative platform will help guide outreach efforts planned by states, local communities and nonprofit organizations.

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Research, Reports, and Articles

Census Bureau Teams Up With Tech Giants to Connect With Millennials and Other Hard-to-Count Populations

New uses of technology are transforming the way the U.S. Census Bureau will attempt to count every person in the United States once, only once, and in the right place. It's a long way from the last decennial census in 2010, when all the questionnaires were on paper and an iPhone 4, early Samsung or HTC cellphone were considered state of the art. Now there is a broad array of social media platforms and chatbot technology, plus millions more homes now have consistent access to the internet.

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Fact Sheets and Toolkits

Counting Young Children in the 2020 Census

An estimated 5 percent of kids under the age of 5 weren't counted in the 2010 Census. That about 1 million young children, the highest of any age group. We need your help closing this gap in the 2020 Census. Hear what our research tells us about why young children are missed and what you can do to help make sure they are counted.

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Fact Sheets and Toolkits

Census Budget Tracker Template

This template will help you organize your Census efforts from a financial perspective.

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Fact Sheets and Toolkits

Census Campaign Planning Template

Below you find everything you need to begin crafting your census GOTC campaign plan. While this plan may change as your work develops, it's important to have a plan drafted to the best of your ability to share your campaign focus and direction.

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Research, Reports, and Articles

What Census Calls Us: A Historical Timeline

Explore the different race, ethnicity and origin categories used in the U.S. decennial census, from the first one in 1790 to the latest count in 2010. The category names often changed in a reflection of current politics, science and public attitudes. For example, became with Negro and African American added later. The term will be dropped for the 2020 census. Through 1950, census-takers commonly determined the race of the people they counted. From 1960 on, Americans could choose their own race. Starting in 2000, Americans could include themselves in more than one racial category. Before that, many multiracial people were counted in only one racial category.

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Fact Sheets and Toolkits

Assessing Miscounts in the 2020 Census

The decennial census is foundational to our democratic society. Census population counts guide appropriations and federal funding allocations, congressional redistricting, state and local budgets, and data-driven business and research decisions. Yet despite its importance, the 2020 Census faces unprecedented threats to its accuracy. Since 2010, decennial census preparations have faced (1) underfunding leading to scaled-back testing and outreach operations, (2) innovations that promise efficient implementation but remain undertested and underdeveloped, and (3) the last-minute introduction of a citizenship question. For this reason and others, the US Government Accountability Office (GAO) has added the 2020 Census to its high-risk list of government activities in jeopardy in the coming years.

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Fact Sheets and Toolkits

Funding a Complete Count in 2020: What Community Groups Need

Community-based Organizations must play a big role in getting a full and accurate count for New York in the 2020 Census. This will be the first year in which the Census Bureau asks residents to fill out Census forms online, raising issues about broadband access as well as comfort level with computers. There may be a controversial question added about the citizenship status of immigrants. And, a number of people are feeling hesitant about giving private information to the federal government. More than ever before, trusted community voices will be needed to help build bridges to maximize participation in the Census.

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Research, Reports, and Articles

Everybody Counts: Our Voice, Our Power, Our Census 2020

When you can see "2020" you have perfect vision. 2020 is also the year when the nation can create a more perfect vision for many years to come. Participation in the 2020 Census is one civic activity for communities to secure voice in our democratic processes and access to federal funding. But the fair allocation of political power and resources are not guaranteed.

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Fact Sheets and Toolkits

2020 Census KEY FACTS FOR LIBRARIES

WHAT CAN LIBRARIES DO, AND HOW CAN LIBRARIES PREPARE?

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Fact Sheets and Toolkits

Race & Origin Questions

Accurate, detailed data on race and origin are necessary to enforce a broad array of civil rights protections, reveal disparate impacts of laws and policies, and ensure programs meet the needs of diverse communities. The 2020 Census will ask a question about Hispanic origin and a separate question about race and national origin. 

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Complete Count Committees

2020 Census Complete Count Committees

The contact information for each CCC is provided by state/local entities or organizations who agreed to share their details publicly.

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Other

Examples of Funder Action to Count All Kids

Early Childhood Funders Collaborative is a collaborative of committed early childhood funders who have been learning together and improving our collective positive impact for children, from birth to 8 years old, for over 20 years.

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Fact Sheets and Toolkits

PROJECT ON GOVERNMENT OVERSIGHT STATES FACT SHEET

The 2020 Census is right around the corner. The information it collects will have substantial and lasting impacts on the nation’s governance and economy. In particular, data derived from the decennial census are used by the federal and state governments to guide where public funds are allocated. A lot of funds. Census-derived data are used to annually distribute approximately $900 billion to states, counties, cities, and households.

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Fact Sheets and Toolkits

4th of JULY OUTREACH GUIDE

This toolkit was developed by members of the NC Complete Count Commission, a group appointed by Governor Roy Cooper to increase awareness and understanding of the 2020 Census and encourage the participation of North Carolinians through education and outreach. It provides tips and guidance on how to turn 4th of July celebrations into a 2020 Census promotional opportunity.

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Other

We Count

NC Counts Coalition, Democracy NC, Southern Coalition for Social Justice, N.C. Child, El Pueblo, NALEO Educational Fund and North Carolina Asian Americans Together joined the national “We Count” campaign through a video on the importance of the Census to North Carolina.

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Other

2020 Census Who’s At Risk of Being Miscounted?

The decennial census, which aims to count every US resident each decade, is critical to our democracy. It affects congressional seats and funding decisions at every level of government. But the 2020 Census faces unprecedented challenges and threats to its accuracy. Demographic changes over the past decade will make the population harder to count. 

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Fact Sheets and Toolkits

Why the Census Matters for LGBTQ People

Every 10 years, the federal government attempts to count every person living in the country for the U.S. Census. However, certain populations are inevitably undercounted. Transgender and queer people, LGB people, people of color, immigrants, people who are experiencing homelessness, people living in rural areas, people with low incomes, renters, single-parent households, people with limited English proficiency, and young children are overwhelmingly undercounted in the Census. Meanwhile, white people and homeowners tend to be overcounted.

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Resources

Comment to Voting Precinct Boundary Redraw by SCSJ and Democracy NC

Letter written by Southern Coalition for Social Justice and Democracy NC about the precinct boundary redraw process by the State Board of Elections. 

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Research, Reports, and Articles

Uses of Census Bureau Data in Federal Funds Distribution

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Resources

Stronger NC 2020 Census Toolkit

In order to have fair representation in our government, we have to have good data. Data determines how our communities have grown or populations have shifted. Every ten years a national census is undertaken, and this data forms the basis for federal funding provided to each state as well as determining how many representatives states and jurisdictions are due in Congress but also in local districts.

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Mapping Tools

North Carolina's Hard To Count Communities

The NC Counts Coalition and Carolina Demography have developed an interactive mapping tool specific to North Carolina to identify the state's hard to count communities. //

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Fact Sheets and Toolkits

The 2020 Census is Important to North Carolina - Fact Sheet

This is a single page fact sheet developed by the NC Counts Coalition on the general importance of the decennial Census to North Carolina.

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“Making NC Count” Statewide Census Convening - January 31, 2019

Gaston County, North Carolina Complete Count Committees

Presented by: Juan Garcia, GIS Data/Transportation Planning Analyst, Gaston County Government

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“Making NC Count” Statewide Census Convening - January 31, 2019

Cities Count: Preparing for the 2020 Census

Presented by: Alex Jones, Manager, Local Democracy Initiative, National League of Cities

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Fact Sheets and Toolkits

Making Kids Count: Young Children and Census 2020 (NC Child)

The net undercount of young children - the difference between the actual census count of children ages 0-4 and Census Bureau population estimates - has steadily worsened over the past 40 years. In the 2010 Decennial Census, children under 5 were missed at a higher rate than any other age group, and an estimated 25,000 young children in North Carolina were not counted.

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Fact Sheets and Toolkits

Count All Kids - Information Sheet

The Count All Kids Committee is a group of national, state and local children's organizations and allies working to raise awareness of the importance of counting children in the census among policy makers, the public, advocates and allies, and identify opportunities to improve the count of children, especially young children, in 2020.

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“Making NC Count” Statewide Census Convening - January 31, 2019

The Young Child Undercount in North Carolina

Presented by: Whitney Tucker, Research Director, NC Child

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“Making NC Count” Statewide Census Convening - January 31, 2019

Counting Young Children in the 2020 Census: Count All Kids

Presented by: Deborah Stein, Network Director, Partnership for America's Children

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“Making NC Count” Statewide Census Convening - January 31, 2019

Undercount of Young Children in the Census, North Carolina Census Conference

William P. O'Hare, PhD, President, O'Hare Data and Demographic Services, LLC

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“Making NC Count” Statewide Census Convening - January 31, 2019

Census Litigation Update (January 31, 2019)

2020 Census litigation update provided by Laura Wright, Equal Justice Works Fellow, Southern Coalition for Social Justice

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“Making NC Count” Statewide Census Convening - January 31, 2019

Preventing an Undercount in the South in the 2010 Census: Successful Implementation of a Small Grants Outreach Program

A report by the Southern Coalition for Social Justice about the benefits of small grant programs for commiunity organizations for decennial Census outreach.

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“Making NC Count” Statewide Census Convening - January 31, 2019

Stories from 2010: Models of Successful Census Outreach

Presented by: Allison Riggs, Senior Attorney, Southern Coalition for Social Justice

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“Making NC Count” Statewide Census Convening - January 31, 2019

Why is the 2020 Census a priority for LGBTQ people?

Presented by Ames Simmons, Policy Director, Equality NC

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“Making NC Count” Statewide Census Convening - January 31, 2019

The Importance of The Census for Population Estimates

Presented by: Michael Cline, PhD, State Demographer, NC Office of State Budget and Managment, Demogrphic and Economic Analysis Section

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“Making NC Count” Statewide Census Convening - January 31, 2019

Making NC Count : The Impact of the Census to North Carolina

Presented by: Bob Coats, Governor's Census Liaison, North Carolina State Data Center, Office of State Budget and Managment, Demographic and Economic Analysis Section  

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“Making NC Count” Statewide Census Convening - January 31, 2019

Census 2020: Research and Messaging (Color of Change)

Presented by: Jennifer Edwards, Program Director, Color of Change

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“Making NC Count” Statewide Census Convening - January 31, 2019

Census 2020: Research and Messaging (Asian Americans Advancing Justice)

Presented by: Michelle Boykins, Director of Strategic Communications, Asian Americans Advancing Justice

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“Making NC Count” Statewide Census Convening - January 31, 2019

Census 2020: Research and Messaging (NALEO Educational Fund)

Presented by: Juliana Cabrales, Mid-Atlantic Director of Civic Engagement NALEO Educational Fund

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